James Welsh

Skincare enthusiast James not only reviews and tests skin and haircare brands, but also takes a deeper dive into their products, looking closely at ingredients and manufacturing – helping to educate his audience on their purchases.

With years of experience and an in-depth knowledge of beauty brands and products, James’ socials are the perfect destination for personal grooming and self-care advice for both men and women.

James works with a variety of major skincare brands including Kate Sommerville, Dermatica, e.l.f, The Inkey List and Peach and Lily. He is also a huge fan of Korean skincare works frequently with the likes of Glow Recipe, CORSX and Purito, as well as retailers like Stylekorean and Olive Young not to mention Sephora and his deep relationship with Space NK.

Alongside his own socials, James also co-host the podcast  ‘The Double Cleanse’, with brother Robert where they chat about and review beauty products.