Known as a trusted voice within the Beauty Space, Soph is relatable and transparent to her audience who know her beauty reviews, trials and tutorials are credible and will always speak to what she truly believes in and has tested extensively herself.

Having established a collective audience of over 2 million across her platforms Soph happily shares from her life as well as her well loved fashion and beauty content.

In addition to working regularly with a variety of household beauty brands, including the likes of Maybelline, NYX, KIKO, Urban Decay and the Body Shop, she has also launched successful collaborations with Revolution and Skinnydip London. She is in a long term partnership with Maybelline and works closely with Dermatica as well, all relationships which are testament to Soph never failing to showcase her creativity in the flawless content she creates.